BMW will launch an all-electric i4 Convertible in 2028, addressing a glaring gap in the EV convertible market. The German automaker confirmed the plans through sources close to the company, signaling commitment to expanding its electric lineup beyond sedans and SUVs.
Currently, the US market offers just one new EV convertible for sale. The BMW i4 Convertible will compete directly with that limited field, likely positioning itself as a more accessible option given the i4's sedan pricing structure. The existing EV convertible market skews toward ultra-premium vehicles, with entry prices exceeding $200,000.
The i4 Convertible leverages BMW's proven electric platform and the i4's 301-horsepower base motor and available 536-horsepower dual-motor setup. Buyers can expect similar range capabilities as the standard sedan, which delivers over 300 miles on a full charge depending on configuration.
This move reflects broader industry trends. Traditional convertible segments have contracted, but premium electric convertibles represent untapped demand. Tesla, Porsche, and Mercedes offer select EV drop-top models, yet supply remains constrained and pricing prohibitive for most buyers.
The 2028 timeline positions BMW ahead of most competitors exploring electric convertibles. Audi and Mercedes have announced future EV soft-top models, but launch windows remain uncertain. BMW's established manufacturing expertise and the i4's production-ready architecture enable faster development.
The convertible's appeal lies in technology convergence. Modern electric powertrains produce zero emissions, eliminating range anxiety on weekend drives. Instant torque delivery offers performance thrills comparable to combustion-powered drop-tops. Quiet electric motors enhance the open-air driving experience without engine noise overpowering conversation.
Design challenges remain significant. Convertible structures traditionally sacrifice rigidity, comprom